Fundamental of Writing for Marketing and Public Relations: A Step-by-Step Guide for Quick and Effective Results by Use KEWORD option if you don't know the Library of Congress Subject.
In KEYWORD put phrases in quotes.
e.g. "public relations"
OR Browse titles by Subject Heading
SEE: all public relations journals SEE ALSO: Advertising Business Communication
SAMPLE TITLES:
Journal of public relations research (1062-726X)
| from 01/01/1989 to 18 months ago in Communications and Mass Media Complete |
Public relations journal (0033-3670)
| from 01/01/1989 to 08/31/1995 in Business Insights: Essentials |
Public relations news (0033-3697)
| from 06/01/1998 to present in Business Insights: Essentials |
Public relations quarterly (0033-3700)
| from 03/01/1965 to 12/31/2007 in Communications and Mass Media Complete |
Public relations tactics (1080-6792)
| from 07/01/1994 to present in Business Source Complete |
The Business of Influence: Reframing Marketing and PR for the Digital Age by 
Wild West 2.0: How to Protect and Restore Your Online Reputation on the Untamed Social Frontier by To access the full-text of eBooks subsctiptions (ebrary & EBSCO) from off-campus you must be a current MSSU student, faculty or staff member with a username and PIN. If you don't know or can't remember your Missouri Southern Username or PIN, please contact the IT Help Desk.
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SAMPLE SEARCH: "public relations"
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